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Tracking

See which email, banner or post brought you each sale

Add a short tracking ID to your hoplink and ClickBank shows it beside every click and sale it records for you. After a few weeks you know exactly which of your promotions pays, and you can put your time into those and drop the rest.

Make a tracked link in ten seconds

Pick where the link is going and give it a short name. The builder makes the tracking ID and the full hoplink for you. Your ClickBank ID fills in by itself if you saved your link on the Promotion Links page.

You can edit it. Only lowercase letters, numbers and underscores are kept, so the link never breaks.

How the tracking ID rides along with your link

Your hoplink has four parts. The tracking ID is the one you are free to change as often as you like, and it never changes who gets paid.

https://hop.clickbank.net/?affiliate=YOURIDHERE&vendor=amazeself&tid=YOURTRACKINGHERE&type=hp1

  1. 1

    Someone clicks the link

    ClickBank counts the click (it calls a click a “hop”) and notes the tracking ID that was on that link. Then it sends the reader on to the Amazing Self sales page, which is what type=hp1 means.

  2. 2

    They join

    When the reader buys on ClickBank’s order form, ClickBank credits the sale to your ClickBank ID and stores the tracking ID with it.

  3. 3

    You read it in your reports

    Your ClickBank reports can be grouped by tracking ID, so you see the clicks and sales for em_welcome3 side by side with fb_post_journey and every other ID you used.

It is optional

A link without tid= still pays you in full. The tracking ID only adds the label, and it is the cheapest way there is to learn what works.

Make as many as you like

There is nothing to register. Change the tracking ID in the link, and ClickBank starts reporting it from the next click.

Keep it to plain labels

A reader can see the tracking ID in the address bar while the page loads, so never put a name, an email address or anything private in it.

Give every email, banner and ad its own tracking ID

The trick is to name them the same way every time: a short code for the kind of promotion first, then which one it is. When your report lists fifty IDs in alphabetical order, all your emails sit together, then all your banners, and you can read it at a glance.

Email

em_welcome3 em_nl_june

The list or sequence, then which email. A broadcast to your newsletter can carry the month.

Banner

bn_300x250_side bn_728_footer

The size, then where it sits on your page, so you can see which spot people actually click.

Social post

fb_post_journey ig_bio

The platform, then the post’s topic. Your link-in-bio page gets one ID of its own.

Paid ad

ad_fb_guarantee_a ad_gg_mindset_b

The network, the angle of the ad, then a letter for each version you test against another.

Presell or blog page

pre_review_top pre_review_end

The page, then where the button is. Two buttons on one page get two IDs.

Video

yt_review_desc tt_bio

The channel, then the video or the spot where the link sits.

Five habits that keep your reports easy to read

  • One ID for one spot. If the same link sits in an email and on your blog, you can never tell which one made the sale, so give each its own.
  • Never reuse an old ID for something new. The old clicks and sales stay in your reports under that name and would mix with the new ones.
  • Keep it short and lowercase, with underscores instead of spaces. Letters, numbers and underscores are what ClickBank accepts in a tracking ID.
  • Test one change at a time. Two versions of the same email with different subject lines become em_list_subj_a and em_list_subj_b, and the rest stays the same.
  • Write each ID down when you make it. The list in the builder above does that for you in this browser, and a spreadsheet keeps it for good.

Where to see your results in ClickBank

Everything is in your own ClickBank account. We cannot see your tracking IDs for you, so this is the place to look.

  1. 1

    Log in at ClickBank

    Go to accounts.clickbank.com and open the account whose ID is in your hoplink.

  2. 2

    Open the Reporting menu

    The analytics report shows your clicks and sales over any dates you pick. Switch its view to tracking ID (ClickBank labels it TID) to get one row per ID.

  3. 3

    Look at single sales when you need to

    The transactions list shows each sale on its own, and the tracking ID it came through is part of the sale’s details.

What to do with what you see

Clicks but no sales yet? Give it time and more clicks before you judge it. If it stays that way, the words before the link probably promise something the sales page does not talk about, so bring them closer to what Amazing Self really gives: the magazine, the interviews, the videos and the 60-day guarantee.

One ID clearly ahead of the others? Do more of that. Send that email to a new list, give that banner a better spot, or put more of your ad budget behind that angle.

A sale with no tracking ID? It came through a copy of your link without tid=, such as an old link or one somebody shared on. It still paid you.

Put your own pixel on your presell page

Your presell page sits on your own website, so you can add the tracking code from Facebook, Google, TikTok or any ad network to it. That is how the ad network learns which of your visitors are interested, and why sending paid traffic to a presell page first works better than sending it straight to a hoplink. The Presell Pages templates are ready for it.

  1. 1

    Paste the base code into the page

    Copy your pixel’s base code from your ad account and paste it just before </head> on your presell page. Every visit is now recorded.

  2. 2

    Record the click on your hoplink

    Add an event to the button that goes to your hoplink, so the ad network sees who went on to the sales page. Use that event to measure your ads, because the sale itself happens on ClickBank’s order form, where your pixel is not.

  3. 3

    Want to track the sale itself?

    Email Andrew and ask. If you run paid ads, he can talk to you about adding your conversion tracking code on the Amazing Self side.

Example button with a Facebook event and a Google event (your hoplink is filled in when it is saved)

<a href="https://hop.clickbank.net/?affiliate=YOURIDHERE&vendor=amazeself&tid=YOURTRACKINGHERE&type=hp1"
   onclick="if(window.fbq){fbq('trackCustom','ClickToOffer');}
            if(window.gtag){gtag('event','click_to_offer');}">
  See Amazing Self
</a>

Visitors from the UK and Europe must agree to tracking cookies before a pixel loads. If you use a pixel, run a cookie notice on your presell page and mention the pixel in your privacy policy.

Tidy links, HopLink Shield and cloaking the right way

A long hoplink looks messy in an email and on a video, and a few people will swap your ClickBank ID for theirs if they can see it. You can fix both of those without breaking any rules, as long as the people reviewing your ads can always see where they go.

Good practice

  • A short link on your own domain for emails, videos and podcasts, such as yoursite.com/go/amazing-self, set up as a plain redirect to your full hoplink. It looks tidy, and if you ever change your link you change it in one place.
  • A separate redirect for each tracking ID, such as /go/as-email and /go/as-youtube, so the tracking still works behind the short link.
  • ClickBank’s HopLink Shield. When your ClickBank account offers an encrypted version of your hoplink, it hides your ID from people who would swap it for theirs. It still goes through ClickBank, so your sale is tracked as normal.
  • Click every short link once before you send it, and check that it lands on www.amazingself.com with your tracking ID still in place.

Never do this

  • Hiding the destination from an ad network. Google, Facebook and the other networks want the address in your ad to match the page people land on, and they ban accounts that show their reviewers one page and visitors another. Send paid ads to your presell page on your own domain, as the Rules ask.
  • Public link shorteners in ads. Most networks reject them, because nobody can see where the link goes.
  • Pretending it is not an affiliate link. A short or cloaked link still needs your disclosure line next to it.
  • Redirects that drop the tracking ID or add anything to the hoplink besides your ID, the vendor, your tracking ID and the type.

Stuck on a link or a report?

Andrew Rusbatch, our affiliate manager, can check a hoplink for you or help you set up tracking for a campaign. Send him the link and what you want to measure.

Contact Andrew Make my hoplink

Andrew Rusbatch
Andrew Rusbatch Affiliate Manager andrew@unicapublications.comaffiliates@amazingself.com